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An AI Bama Rush Hopeful Is Going Viral in ‘Nike’ Sneakers That Technically Don’t Exist

Summary by WWD
“Janie B” named Nike in her first OOTD, but the shoes, along with the rest of her look, seem to be AI. Meanwhile, Nike staged a very real Studio Fleece activation at a University of Alabama sorority house.

Bias Distribution

  • 100% of the sources are Center
100% Center

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WWD broke the news in New York, United States on Friday, August 14, 2026.
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