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American Rheinmetall unifies business operations under new name

Summary by Defence-industry.eu

Matt Warnick, CEO of American Rheinmetall, emphasised the customer-focused approach behind the decision. “At American Rheinmetall, our customers always come first. This foundational principle guides our culture and operations, and we want our name to reflect that commitment,” he said. The rebranding integrates the company’s former entities, legacy Loc Performance and legacy American Rheinmetall Vehicles, into a single organisation. This transiti…

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defence-industry.eu

American Rheinmetall unifies business operations under new name

Matt Warnick, CEO of American Rheinmetall, emphasised the customer-focused approach behind the decision. “At American Rheinmetall, our customers always come first. This foundational principle guides our culture and operations, and we want our name to reflect that commitment,” he said. The rebranding integrates the company’s former entities, legacy Loc Performance and legacy American Rheinmetall Vehicles, into a single organisation. This transiti…

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defence-industry.eu broke the news in 22 hours ago on Friday, February 21, 2025.

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