3 Articles
3 Articles
American Girl Dolls Just Got An 'Ozempic' Makeover For The 'Modern Era'—And People Are Not Impressed
There's nothing quite like the grip American Girl dolls had on Millennials during the mid-1990s and early 2000s.Created in 1986 by the Pleasant Company, American Girl dolls were meant to model positive core values with dolls that resembled young women from various time periods across American history and different favorite hobbies, like horseback riding and cheerleading.These dolls each shared a sweet, expressive face with bright, somewhat reali…
The 40th anniversary of American Girl, owned by Mattel, Inc., was supposed to be a celebration of profitable nostalgia; instead, it became a case study of the risks of modernizing cultural icons without calibrating the sensitivity of its community. The launch of the Modern Era line — stylized interpretations of its classic historical dolls — triggered an immediate digital reaction that reveals something deeper than simple aesthetic reviews: a ge…
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