Amazon ad Revenue Jumps 26% to $19.8 Bn; AI Agent Users See 6% Lower Acquisition Costs
Advertisers using Amazon’s AI-powered Ads Agent saw 6% lower cost per acquisition as the company expanded the tool to 11 new countries.
- Amazon posted 20% growth in net sales to $200.6 billion for the second quarter of 2026, while net income surged to $62.6 billion compared to $18.2 billion the previous year.
- Cloud computing business Amazon Web Services generated $42.2 billion, jumping 37% year-on-year and marking its fastest growth in 18 quarters, outpacing most other major businesses.
- Advertising revenue reached $19.8 billion, a 26% year-on-year increase, remaining a key growth engine despite accounting for less than a tenth of total revenue.
- Net income included $53.4 billion in "other income" from investments in Anthropic, while advertisers using the AI-powered Ads Agent recorded 6% lower cost per acquisition.
- Operating cash flow increased 33% to $161.4 billion for the trailing 12 months, and CEO Andy Jassy reported momentum in AI-led commerce experiences for the second half.
13 Articles
13 Articles
Amazon ad revenue jumps 26% to $19.8 bn; AI agent users see 6% lower acquisition costs
New Delhi: Amazon’s advertising revenue rose 26% year-on-year to $19.8 billion in the second quarter of 2026, up from roughly $15.69 billion in the corresponding quarter last year. The company said advertisers using its AI-powered Ads Agent recorded 6% lower cost per acquisition than those not using the tool. Amazon posted 20% growth in net sales to $200.6 billion and a 43% rise in operating income to $27.5 billion for Q2. Amazon said it has exp…
Amazon presented on Thursday results above expectations for the second quarter, still drawn by its remote computing activity ("cloud") which accompanies the background blade of artificial intelligence (AI), at a rate that is still accelerating. ...
Amazon's advertising revenue soars by 26%
Amazon is the latest tech behemoth to announce a bumper second-quarter result this week, following impressive showings from Meta and Microsoft. The company’s advertising revenue jumped by 26% year-on-year.Amazon reported advertising revenue of US$19.8b (A$27.2b), with the company’s total revenue for the June quarter jumping 20% year-on-year to reach US$200.6b.The company’s net income rose to […]
Coverage Details
Bias Distribution
- 57% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
