Alaska Airlines Replaced Hawaiian Airlines CEO with Diana Birkett Rakow

Alaska Airlines Replaced Hawaiian Airlines CEO with Diana Birkett Rakow

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Diana Birkett Rakow named next Hawaiian Airlines CEO | Honolulu Star-Advertiser

Diana Birkett Rakow will become the first woman to serve as CEO of Hawaiian Airlines next month as part of a transition plan that has been taking shape since September 2024, when Alaska completed its $1.9 billion acquisition of Hawaiian Holdings, parent company of Hawaiian Airlines.

Alaska Air Group names new Hawaiian Airlines CEO

Alaska Air Group has tapped a sustainability-focused executive to lead Hawaiian Airlines.

Diana Birkett Rakow Named CEO of Hawaiian Airlines

https://www.airwaysmag.com/new-post/diana-birkett-rakow-ceo-hawaiian-airlines

Alaska Air Group names Diana Rakow new Hawaiian Airlines CEO

Alaska Air Group has appointed Diana Birkett Rakow as its new CEO, taking over from Joe Sprague, who is retiring after a 25-year career with Alaska Airlines, Horizon Air, and Hawaiian Airlines.  On September 10, 2025, the group announced that Rakow, currently the Senior Vice President of Public Affairs and Sustainability at Alaska Airlines, will become CEO effective October 29, 2025.  Sprague held various executive roles at the airline before be…

Alaska Air Group announces leadership changes with new CEO

Alaska Air Group has announced that Diana Birkett Rakow will become CEO of Hawaiian Airlines with effect from October 29. She previously served as Senior Vice President of Public Affairs and Sustainability at Alaska Airlines, and will succeed Joe Sprague, who will retire following a long career at Alaska Airlines, Horizon Air and Hawaiian Airlines. Diana Birkett Rakow will be based in Honolulu, the company’s second-largest hub after Seattle, and…