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Aiming to Be Among the World's Top 10 Tourist Cities, Osaka's Brand Strategy Hinges on Its Integrated Resort (IR) Development, Which Rivals that of Paris.
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To be among the world's top 10 tourist cities by 2030—this is the goal set by Osaka Prefecture and City in their "Osaka Urban Charm Creation Strategy 2030," formulated this summer. With Yumeshima, the artificial island that hosted last year's Osaka-Kansai Expo, as its base, the city aims to become an international entertainment city…
·Japan
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