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AI Can Rip You Off. Here's How California Lawmakers Want to Stop Price Discrimination – The Markup

  • California lawmakers introduced five bills to regulate artificial intelligence and prevent price discrimination based on personal data, responding to rising technology concerns in the Legislature this session.
  • The bills target companies like Amazon and Lyft for using algorithms to charge different prices based on customer data, impacting individuals differently.
  • One bill from Assemblymember Cecilia Aguiar-Curry would allow the California attorney general to sue companies using nonpublic data for pricing algorithms.
  • Legislators aim to protect consumers from potential price gouging enabled by AI, as highlighted by a $5 million settlement involving Target related to discriminatory pricing practices.
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themarkup.orgthemarkup.org

AI Can Rip You Off. Here's How California Lawmakers Want to Stop Price Discrimination – The Markup

AI can help businesses charge you more based on how it evaluates your personal history and desires. California lawmakers want to end that price discrimination Photo by Florence Middleton for The Markup/CalMatters California lawmakers want to stop artificial intelligence from ripping you off.  In recent weeks they introduced five bills to address the issue, making predictive pricing based on a customer’s personal information one of the most popu…

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Cal MattersCal Matters

AI can rip you off. Here's how California lawmakers want to stop price discrimination

In summary AI can help businesses charge you more based on how it evaluates your personal history and desires. California lawmakers want to end that price discrimination. California lawmakers want to stop artificial intelligence from ripping you off.  In recent weeks they introduced five bills to address the issue, making predictive pricing based on a customer’s personal information one of the most popular tech policy concerns in the Legislature…

·Sacramento, United States
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20minutos20minutos

Consumption will force companies to explain how they use algorithms to personalize their prices and advertising

The Ministry of Consumer Affairs will force companies in the new Consumer Law to explain to consumers how they use algorithms to personalize their prices and advertising.This is what Pablo Bustinduy, Minister of Social Rights, Consumption and Agenda 2030, announced this Friday in an act 'Rights of consumers and users in the digital field' held at the Ministry of Social Rights, Consumption and Agenda 2030 on the occasion of World Consumer Day thi…

·Madrid, Spain
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Mountain View VoiceMountain View Voice
+3 Reposted by 3 other sources

AI can rip you off. Here’s how California lawmakers want to stop price discrimination

In summary AI can help businesses charge you more based on how it evaluates your personal history and desires. California lawmakers want to end that price discrimination. California lawmakers want to stop artificial intelligence from ripping you off.  In recent weeks they introduced five bills to address the issue, making predictive pricing based on a […] The post AI can rip you off. Here’s how California lawmakers want to stop price discriminat…

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The Sacramento ObserverThe Sacramento Observer

California lawmakers tackle AI-facilitated price gouging - The Sacramento Observer

Khari Johnson | CALmatters California lawmakers want to stop artificial intelligence from ripping you off. In recent weeks they introduced five bills to address the issue, making predictive pricing based on a customer’s personal information one of the most popular tech policy concerns in the Legislature this session. Amazon, ride-sharing apps, travel companies, and retail giants such as Staples and Target have engaged in the practice, which can …

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The Sacramento Observer broke the news in on Thursday, March 13, 2025.
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