Actors vote for industrial action over AI concerns
Equity members voted 99% to refuse digital scans as leverage for enforceable AI protections amid stalled talks with UK producers and a 75% turnout, union said.
- Equity announced that, on today's date, 99% of film and TV performers voted to refuse digital scans, according to General Secretary Paul W Fleming at Covent Garden.
- Because current agreements lack AI clauses, Equity says digital scans may be used without consent to train AI, and the Pact‑Equity agreement contains no AI protections, unlike SAG‑AFTRA's informed-consent principle.
- Turnout data shows 75% of 7,746 eligible members voted in the first-ever whole film and TV section ballot, with refusal framed as action short of strike.
- Equity will write to PACT, the UK producers' trade body, with the results and demand a better AI deal; if PACT refuses, Equity will hold a statutory ballot for industrial action.
- Because 90% of TV and film is made on these agreements and over three quarters are union members, the union believes fresh AI proposals and royalties could resolve the dispute after 18 months of talks.
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British film and television actors overwhelmingly rejected digital body scanners unless they were offered greater protections against artificial intelligence, said the Equity actor union on Thursday.Digital body scanners are increasingly used in cinema and television for massive, risky, rejuvenating, and virtual performances.These procedures capture detailed facial and body features to create so-called digital doubles or twins.
Film and TV performers' union see landslide 99% vote for industrial action if necessary over AI
Performers working in film and TV have voted Yes by a landslide 99 per cent in an Equity ballot, saying that they will refuse to be digitally scanned on set in order to secure artificial intelligence protections.The ballot, which saw a turnout of 75 per cent of eligible voters, was indicative, meaning it is not binding and does not legally cover Equity members to take industrial action. Instead, it was designed to show the strength of feeling am…
Equity film and TV performers demand AI protections in 99% vote
Performers working in film and TV have voted ‘Yes’ by a landslide 99% to refuse digital scanning on set in order to secure artificial intelligence protections. Equity, the performing arts and entertainment trade union, held the indicative ballot. General secretary Paul W Fleming announced the result on 18 December, at the union’s headquarters in Covent Garden. Equity members were also in attendance, holding placards saying “Performers demand AI …
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