'Absolutely disgusting': Life insurance firm uses picture of serial killer Harold Shipman in advert

Life insurance firm apologises after serial killer Harold Shipman ad

A family member of one of Shipman’s victims said the advert was ‘despicable and unacceptable’

Harold Shipman's image used in 'absolutely disgusting' insurance advert

Life insurance firm faces backlash for ‘appalling’ advert featuring prolific serial killer Harold Shipman (Picture: Alamy) A life insurance firm has sparked outrage after running an advert featuring a picture of Harold Shipman. DeadHappy, a Leicester–based firm with a reputation for running provocative adverts, used a picture of the serial killer alongside the text ‘Life insurance: Because you never know who your doctor might be.’ Former GP Ship…

Life insurance firm branded "absolutely disgusting" after using serial killer Harold Shipman in advert

A Leicester-based life insurance firm has been branded "absolutely disgusting" after it posted an advert featuring a picture of serial killer Harold Shipman.

'Absolutely disgusting': Life insurance firm uses picture of serial killer Harold Shipman in advert

Shipman, who worked as a GP for decades, was convicted of 15 murders in 1998 but is suspected to have potentially killed as many as 250 people between 1975 and 1998.

Outrage over Harold Shipman in life insurance advert

An advert for life insurance featuring a picture of one of Britain’s most prolific serial killers has been criticised by a victim’s relative.DeadHappy, which ha

Harold Shipman advert promoting city life insurer causes outrage

The promotion by city-based DeadHappy involving Britain's most prolific serial killer popped up, unsolicited, in people's Facebook feeds