A New Theme Park Rival Is Coming to Central Florida To Challenge Disney and Universal’s Dominance

A New Theme Park Rival Is Coming to Central Florida To Challenge Disney and Universal’s Dominance

For decades, there were the big two in the theme park industry, and everyone else was trying to catch up. Disney and Universal dominated the industry, but last year, Six Flags’ merger with Cedar Fair forced them into the conversation on theme park dominance. Credit: Inside the Magic However, 18 months into their partnership, the new Six Flags is struggling. After already closing its park outside Washington, D.C., Six Flags is facing financial di…

Theme Park Competition Heats Up as Disney and Universal Welcome New Rival to Central Florida

New Entrant in the Central Florida Market Mattel has officially announced plans to establish a new theme park in Orlando, marking its entry into the competitive landscape of Central Florida’s theme park market. This initiative aims to strategically position Mattel as a formidable contender against industry giants Disney and Universal. With Central Florida being synonymous with family-friendly tourism, Mattel’s new park is expected to target fami…

Central Florida is Getting a New Theme Park to Rival Universal and Disney

New Competitor in Central Florida In a significant move for the theme park industry, Mattel has announced its plans to enter the Central Florida market, aiming to compete directly with established giants like Disney World and Universal Orlando. This marks a new chapter in the ongoing evolution of theme parks, as the toy company seeks to leverage its popular intellectual properties to draw families and fans to its attractions. Credit: Warner Bros…