A new store opens in Shibuya Hikarie. The reason why Barbour, a long-established brand popular with men and beloved by the British royal family, has expanded its women's products

In mid-March, British lifestyle brand Barbour opened on the fourth floor of Shibuya Hikarie ShinQs, a commercial facility directly connected to Shibuya Station. The store boasts the largest sales floor area for Barbour in Japan, and is filled with spring and summer items.