A croco in the city - Lyon Bondy Blog

As Roland Garros approached its 100th anniversary, Lacoste reaffirmed itself as the historic partner of the prestigious tournament. But the brand did not conquer that tennis lovers: the young people of the popular neighborhoods, still far from this sport to the rather affluent practitioners, have adapted it in spite of it. Lacoste and tennis, it is a romance that lasts for more than a century. The brand, founded in 1933, is born from courts wher…