KFC Peru presented Meguita KFC for Children’s Day, a reduced version of its traditional Mega developed by MullenLowe SSP3 Peru. Coca-Cola, De’Longhi and Škoda previously used miniaturization to launch products, demonstrate benefits or find new advertising spaces. These miniature advertising campaigns show how to modify the scale can turn an idea of communication into a physical experience. A KFC pocket for small hands, a Coca-Cola kiosk in which…
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KFC Peru presented Meguita KFC for Children’s Day, a reduced version of its traditional Mega developed by MullenLowe SSP3 Peru. Coca-Cola, De’Longhi and Škoda previously used miniaturization to launch products, demonstrate benefits or find new advertising spaces. These miniature advertising campaigns show how to modify the scale can turn an idea of communication into a physical experience. A KFC pocket for small hands, a Coca-Cola kiosk in which…