2025 - Nintendo Behind the Scenes Exploration: How the company strives to preserve the future of Switch 2 in the face of current challenges

Bill Trinen, Vice President at Nintendo of America, stresses the importance of making people smile with the Nintendo Switch 2, presented at a joyful event in New York. Despite external concerns about the pricing strategy, Nintendo remains confident in its vision. The Direct has revealed significant material improvements, such as 4K support and a 120fps screen. The focus is on innovation and user experience, marking a turning point for the compan…