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10 global celebrities who’ve rocked Pakistani brand ‘Rastah’

The luxury streetwear brand Rastah blends traditional South Asian craftsmanship with modern Western designs. Founded in Lahore by cousins Zain Ahmad, Ismail Ahmad, and Adnan Ahmad, the brand celebrates the fusion of cultural heritage with contemporary style.  Since its inception in 2018, Rastah has redefined South Asian fashion by creating an innovative identity. Now, the brand is making waves internationally and has been worn by some of the mos…

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The Express Tribune broke the news in Pakistan on Tuesday, July 8, 2025.
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