US EditionIt's Available in Almost Every Supermarket! Turkey's Famous Sunflower Oil Brand Has Been Sold.
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Yudum, one of the leading brands on supermarket shelves in Turkey, has been acquired by Tiryaki Agro after negotiations that lasted approximately 1.5 years. The acquisition aims for global growth.
Tiryaki Anadolu, a subsidiary of Tiryaki Agro, has acquired 100% of Savola Foods Türkiye, which owns leading vegetable oil brands, primarily Yudum. With this move, Tiryaki Agro has strengthened its retail position in the vegetable oil category, following its presence in the legumes and rice categories.
Yudum, one of Turkey's oldest and most market-sharing edible oil brands, has undergone a change in ownership. Following approximately a year and a half of strategic negotiations, Yudum has separated from Saudi Arabian-owned Savola Foods and joined Gaziantep-based Tiryaki Agro. Here are the details...
Yudum, a long-established Turkish brand in vegetable oil, has joined Tiryaki Agro, a company known for its investments in agriculture and food. This acquisition followed approximately one and a half years of strategic negotiations.
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