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Xinhua Silk Road: Global estate representatives gather at Langjiu to explore inheritance, innovation
- Global estate experts gathered at Langjiu Estate in Sichuan, China, to discuss development-oriented innovation through inheritance amid market cycles.
- Experts agreed that inheritance and innovation are key challenges for global liquor brands, with an emphasis on quality-based growth for estates worldwide.
- Wang Bowei, CEO of Sichuan Langjiu Co., Ltd., emphasized the estate's focus on quality and promoting baijiu's culture globally.
- Langjiu Estate has welcomed more than one million visitors since opening in 2020 by enhancing consumer experience and integrating cross-sector strategies.
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Xinhua Silk Road: Global estate representatives gather at Langjiu to explore inheritance, innovation
BEIJING, June 23, 2026 /PRNewswire/ -- When the Estate Culture Forum (Chishui River Baijiu Region) kicked off at Langjiu Estate in Sichuan, southwest China recently, global estate experts gathered to explore ways to achieve development-oriented innovation through inheritance to navigate…
Coverage Details
Total News Sources45
Leaning Left7Leaning Right5Center16Last UpdatedBias Distribution57% Center
Bias Distribution
- 57% of the sources are Center
57% Center
L 25%
C 57%
R 18%
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