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'If I'm Fired Tomorrow It Will Be Because I Told You the Truth' — Xbox Business Strategist Deletes Social Media Account After Accusing the Game Industry of 'Pretending to Not Use AI'

Summary by IGN
An Xbox staff member went viral this week for taking to social media to tell "the truth that nobody wants you to know": that the video game industry is "pretending" to not use AI.

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Brandon Stirrup, responsible for business strategy at Xbox, wrote on X on October 18 and 19, 2026 that "hundreds" of division employees use AI without saying it. Less than 24 hours later, his account had disappeared.

He was willing to risk being fired the next day for telling the truth about AI, but apparently, for now, he's only fired his own account, where he published his declarations. The information, "Xbox Manager Praised AI, Now Disappeared. Gamers Were Not Impressed by His "Truth," was published by GRYOnline.pl on October 20, 2026.

Senior Business Strategy Manager Xbox Brandon Stirrap called on the game industry to stop hiding the use of artificial intelligence. In a series of publications in X, he stated that Microsoft and other companies were actively using IE. He said that developers who ignored this technology risked planning for a future that did not exist. Shortly after that, Stirrap deactivated his account. The post manager Xbox claimed to use IE in the company and …

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pcgamer broke the news on Monday, October 19, 2026.
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