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"Would all the men in the audience stand up?" It's now 25 years since The Hives teamed up with Kylie Minogue for a 96 second commercial voted the greatest cinema advert of all time
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"Would all the men in the audience stand up?" It's now 25 years since The Hives teamed up with Kylie Minogue for a 96 second commercial voted the greatest cinema advert of all time
In 2001, former Creation Records boss Alan McGee had the genius idea of 'introducing Swedish garage rock band The Hives to a British audience by cherry picking the best songs from their two albums on Burning Heart Records - 1997's Barely Legal and 2000's Veni Vidi Vicious, plus 1998's A.K.A. I-D-I-O-T EP - and licensing them for release on what was essentially an early 'greatest hits' record, Your New Favourite Band, on his new record label Popt…
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