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WNBA Star Sophie Cunningham Weighs In on Sydney Sweeney’s Messy Ad Drama

  • On Thursday, Indiana Fever guard Sophie Cunningham called actress Sydney Sweeney's new Novig advertisement "unauthentic" during her podcast, No Hesitation, questioning whether Sweeney gambles on sports.
  • Athletes including gymnast Gracie Kramer and runner Mary McCarthy condemned the campaign, which features Sweeney mostly nude while using equipment like footballs and a basketball hoop to cover her body.
  • Though Cunningham admitted she does not personally like the ad, she is "not surprised" given Sweeney's career, noting it is morally "kind of weird," but added "to each their own."
  • Clarifying that she does not believe the ad targets women in sport, Cunningham emphasized embracing one's power and concluded the controversy has "nothing to do with us."
  • Previously, Sweeney faced backlash for an American Eagle jeans campaign and responded to recent criticism by sharing photos of athletes who posed for ESPN The Magazine.
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collegefootballnetwork.com broke the news on Friday, September 18, 2026.
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