Seventure Backs Mediads' €3M Seed as It Bets Premium Media Trust Can Fix Broken Social ad Performance
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Bootstrapped and profitable since its creation in 2022, the French social adtech Mediads announces a first round of 3 million euros from Venture Partners, 404 Ventures and Business Angels to finance its offensive on the American market. A profitable model before lifting The company has been growing 100% per year for three consecutive years, without having resorted to any external financing. Today it is building more than 250 exclusive media bran…
Digital advertising is entering a phase of profound questioning. For more than a decade, social platforms have imposed a logic based on algorithmic targeting, broadcasting power and the optimization of large-scale advertising performance. But as acquisition costs increase and audience attention is fragmented, it is becoming more and more difficult to understand the impact of digital advertising on the public. ... Read more With 3 million euros, …
French adtech claims the pioneering role of social publishing, which is to build on the reputation of premium publishers to improve the results of social campaigns ads.
Seventure backs Mediads' €3M seed as it bets premium media trust can fix broken social ad performance
Paris-based Mediads raised €3 million from Seventure Partners, 404 Ventures The platform lets brands run their existing social ads through premium media publishers, keeping the same creative, targeting, and tracking Mediads has been self-funded and profitable since 2022 Mediads, a Paris-based startup, secured €3 million in seed funding from Seventure Partners, 404 Ventures, and business angels to accelerate its US expansion. The company believes…
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