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Why travellers are obsessed with foreign supermarkets – CEO NA Magazine
Summary by Chief Executive Officer North America
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Why travellers are obsessed with foreign supermarkets – CEO NA Magazine
It’s 10:00 in a Tokyo 7-Eleven, and I am standing shoulder to shoulder with a dozen tourists, all clutching baskets loaded with the same things: fluffy egg mayo sandwiches, katsu curry buns, matcha Kit Kats and warm cans of Boss coffee pulled from heated shelves. Behind me, someone photographs their haul before they’ve even reached the till. Every few seconds, the familiar convenience-store chime announces another arrival. Nobody is here because…
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