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Why fast food value menus aren’t as good a deal as you might think

  • Value menus were introduced by restaurants in response to customers being deterred by rising prices.
  • The prices of key ingredients in value meals, including cheese, tomatoes, and potatoes, have decreased compared to last June.
  • Despite being labeled as "value" meals, the actual value may not be as significant as expected due to the decline in ingredient prices.
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