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Who Owns Mattel, the Toy Giant Who Dominates Mexico with Barbie and Hot Wheels

Summary by Expansion
Mattel is one of the largest toy companies in the world and the one with the greatest presence in Mexico. That’s why its products are usually among the most sought after by children on key dates like Christmas, Day of the Kings, Day of the Child and birthday. The relationship of iconic brands like Barbie and Hot Wheels with Mexico goes far beyond sales. The American company has one of its most important plants in the country worldwide, which has…
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Mattel is one of the largest toy companies in the world and the one with the greatest presence in Mexico. That’s why its products are usually among the most sought after by children on key dates like Christmas, Day of the Kings, Day of the Child and birthday. The relationship of iconic brands like Barbie and Hot Wheels with Mexico goes far beyond sales. The American company has one of its most important plants in the country worldwide, which has…

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Expansion broke the news in on Friday, January 2, 2026.
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