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Christopher Nolan Fans Delay Pregnancies, Fly Cross-Country for 'The Odyssey' IMAX 70mm Experience

Universal put tickets on sale a year early, and most showings sold out in hours as fans chased the first all-IMAX film.

  • Christopher Nolan's 'The Odyssey' continues to draw intense demand as fans scramble to secure tickets for rare 70mm IMAX screenings, with showings selling out across the country.
  • 'The Odyssey' marks a historic first as the first narrative film shot entirely using IMAX cameras, with Nolan utilizing a custom 'blimp' casing to reduce camera noise during filming.
  • Brenden Theatres in Las Vegas invested $32,000 in humidifiers to prepare for screenings, while devoted fans travel internationally and pay $600 for opening-night tickets on the resale market.
  • Despite global interest, only 41 cinemas worldwide can project the film in 70mm IMAX, leaving even 3 a.m. screenings in New York fully sold out.
  • Nolan advocates for 70mm IMAX to maximize visual impact, though audiences unable to secure those screenings increasingly pursue Dolby Cinema, which offers high-contrast imagery as an alternative.
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Business Insider broke the news in New York, United States on Tuesday, July 14, 2026.
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