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What Does Damien Hirst Have to Do With This Giant McDonald’s Ball Pit in Milan?

Summary by ARTnews
“What does Damien Hirst have to do with McDonald’s? Nothing.” So begins a perplexing Instagram video introducing an installation organized by Nicolas Ballario, founder of a Milan-based communications agency, that was on view as part of Milan Design Week. The immersive installation, “POOL. Ti sblocco un ricordo” (“Pool: I’ll Unlock a Memory for You”), is part of a series of offsite exhibitions collectively called Tortona Rocks, in the Tortona n…
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ARTnews broke the news on Tuesday, April 28, 2026.
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