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West Virginia added to 2026 Players Era Festival

The Players Era tournament expands to 32 teams in 2026, guaranteeing eight Big 12 teams spots with $1 million NIL payouts per participant, boosting exposure and incentives.

  • On Jan. 22, 2026, Kansas State Wildcats were added to the Players Era field and will participate in the 2026 Players Era Men's Championship next season in Manhattan, Kan.
  • The Players Era and the Big 12 recently agreed to a partnership guaranteeing eight participants and automatic berths for teams finishing in the top 8 of the Big 12 regular‑season standings.
  • During Thanksgiving week, tournament games take place at MGM Grand Garden Arena and Michelob ULTRA Arena, with each team receiving a $1 million payout plus extra awards for top finishers.
  • The Players Era's format remains undecided and scheduling details are pending for the 32‑team event next year after the 18‑team field in 2025.
  • The Players Era debuted with eight teams and expanded to 18, with Oregon winning in 2024 and Michigan the most recent champion, highlighting rapid growth and event prestige.
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West Virginia University Athletics broke the news in on Thursday, January 22, 2026.
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