We are finding Gen X women on TikTok, says live shopping channel QVC

We are finding Gen X women on TikTok, says live shopping channel QVC

The UK arm of the retailer, which has been a mainstay on British linear television for 33 years, is investing in a revamp. TV shopping channel QVC has said it is reaching a new cohort of Gen X women on TikTok as it strives to carve out a space in the world of social media commerce. The UK arm of the retailer, which has been a mainstay on British linear television for 33 years, is investing in a revamp having piloted on the video-sharing platform…

We are finding Gen X women on TikTok, says live shopping channel QVC – UK Times

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails TV shopping channel QVC has said it is reaching a new cohort of Gen X women on TikTok as it strives to carve out a space in the world of social media commerce. The UK arm of the retailer, which has been a mainstay on British linear television for 33 years, is inv…