Walmart Says It’s Not Using Personal Information to Set Prices as It Expands Digital Shelf Labels
Walmart says 2,300 U.S. stores already use digital shelves while the company rejects claims that personal data or its Sparky assistant will affect prices.
- On Friday, Walmart CEO John Furner vowed the retailer is not using personal information like income or shopping history to set prices, pledging the company will not implement such practices in the future.
- Digital price labels are replacing paper shelf tags at thousands of stores, allowing Walmart to change prices instantly from a central computer, with the retailer expecting this technology to be chain-wide within the next year.
- Walmart is also holding its artificial intelligence shopping assistant, Sparky, to the same promise, while the electronic labels reduce labor costs by eliminating the need for workers to swap paper tags by hand.
- Last month, the Federal Trade Commission warned companies that personalized pricing could violate consumer protection laws, issuing a bulletin requiring companies to disclose how personal information influences price setting.
- Furner noted that Walmart already operates 2,300 locations with digital shelves, emphasizing that personalized pricing would violate the company's "every day low prices" business model.
93 Articles
93 Articles
Walmart’s CEO says the retailer is not using personal information to set prices | Northwest Arkansas Democrat-Gazette
In a letter to customers Friday, Walmart Chief Executive Officer John Furner addressed fears about pricing as the retailer expands the use of digital technology.
Walmart denies using personal information to set prices as it expands digital shelf labels
Walmart is moving to calm shoppers as it rolls digital price tags across its stores, with CEO John Furner pledging that the retailer will not use personal data to set what people pay. In a statement posted on the company’s website Friday, Furner said the Bentonville, Arkansas-based chain is not using income, shopping history or […]
Walmart says it’s not using personal information to set prices as it expands digital shelf labels - WXXV News 25
By ANNE D’INNOCENZIO NEW YORK (AP) — Walmart is aiming to assuage customers’ fears about its new pricing technology as it rolls out digital price labels at its stores. In a statement posted on the company’s website, Walmart Inc.’s CEO John Furner vowed that the Bentonville, Arkansas-based retailer isn’t using personal information like income, shopping history or a customer’s willingness...
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