Polymarket Reportedly Paid Creators to Post Deceptive Videos About Fake Bets

Polymarket has reportedly been paying creators to post fake betting videos

The Wall Street Journal reviewed 1,105 videos along with guidance given to creators for crafting their posts.

They Looked Like They Were Getting Rich on Polymarket—but None of It Was Real

Polymarket reportedly paid creators to post deceptive videos about fake bets

Many of those videos were reportedly filmed on “near-perfect copies” of the Polymarket website, while featuring trades and winnings that were not real.

Polymarket reportedly paid people to post fake videos of themselves placing bets

According to a Wall Street Journal investigation, Polymarket has been paying people to film themselves placing fake bets and celebrating fake wins on social media. WSJ identified over 1,100 deceptive clips and talked to creators who, despite not stating as such in their videos, confirmed the company paid them to create the clips. The videos posted on social media look legit at first, but there are subtle clues that betray them as fraudulent. For…

WSJ Exposes Polymarket's Use of Fabricated Betting Videos in Marketing Campaign

Key Points Wall Street Journal investigation uncovered Polymarket’s practice of compensating content creators for staged betting demonstrations. Content was produced using replica websites displaying fabricated transactions and earnings. A third-party marketing firm coordinated widespread distribution through social media networks. Content creators received instructions to conceal their financial relationship with the platform. The prediction m…