Volkswagen bet on Xpeng to save its China business. It’s not going to plan
5 Articles
5 Articles
The partnership between Volkswagen and Chinese electric car manufacturer Xpeng has failed to achieve its goal of returning the German company to the leaders of the Chinese car market. The first joint model – the electric SUV ID. UNYX 08 – sold an average of 267 cars per month between April and August, with an initial target of 3,622 sales per month in 2026. About 1,300 cars were sold during the period. For comparison, Xiaomi has sold almost 57,0…
Volkswagen bet on Xpeng to save its China business. It's not going to plan
Volkswagen’s ID. UNYX 08 electric SUV sold poorly, achieving only 267 units per month since its launch. The automaker initially aimed for 3,622 monthly sales but consistently missed this target. Local competitors have gained an advantage by offering advanced technology at lower prices, which has hindered Volkswagen's sales efforts. Despite these challenges, Volkswagen continues to pursue aggressive sales goals for the upcoming UNYX 09 sedan.
Volkswagen bet on Xpeng to save its China business. It’s not going to plan
By Ju-min Park and Christina Amann BEIJING/BERLIN, Oct 20 (Reuters) - When Volkswagen turned to EV maker Xpeng in 2023 to help fix its flailing Chinese business, executives touted the partnership as a shortcut to developing cars tailored for China at t...
Volkswagen's electric SUV, developed in partnership with Chinese company Xpeng, has failed to reach even a tenth of its sales target. Following weak demand in the initial months, prices have been reduced, and the German manufacturer's losses in the Chinese market are deepening.
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