US EditionSZA Expands Her Vision Beyond Music & Joins an Iconic Brand as Its Artistic Director
SZA will lead Vans' creative direction by designing exclusive sneaker and apparel collections and overseeing campaigns in a multi-year partnership expanding her influence beyond music.
- On Aug. 14, Vans announced a multiyear partnership naming SZA as its first artistic director, with new designs coming very soon.
- Having worked on a sell-out Crocs line, SZA's history with Vans led to her multiyear partnership, marking her fashion industry debut.
- In the debut campaign, she will oversee and co-create exclusive collections, with Sophie Jones directing and photographing the black and white Knu Skool footwear style, styled by Alejandra Hernandez.
- Fans can expect campaigns and exclusive Vans collections co-created by SZA, now available across select Vans retail locations and at vans.com.
- Broader trends illustrate how artists like Rihanna and Drake influence major fashion brands, exemplified by SZA’s appointment as Vans’ creative director, reflecting evolving industry dynamics.
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Skate Shoe Enthusiast SZA Is The First-Ever Artistic Director For Vans
Getty Image SZA is expanding her creative portfolio with an unexpected new role. After conquering music with her record-shattering albums CTRL and SOS and breaking into film with One Of Them Days, the multihyphenate adds another hyphen, announcing her appointment as the first-ever Artistic Director for skate shoe brand Vans. View this post on Instagram A post shared by vans (@vans) According to Women’s Wear Daily, the brand will be putting SZA…
The debut campaign focuses on SZA's favorite model, the Vans Knu Skool in black and white, from 1997.
·Vienna, Austria
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Total News Sources13
Leaning Left3Leaning Right1Center2Last UpdatedBias Distribution50% Left
Bias Distribution
- 50% of the sources lean Left
50% Left
L 50%
C 33%
R 17%
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