Two-Wheeled Industry Launches New Bicycle Fair in Cologne

Frankfurter Allgemeine

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The associations of the German bicycle industry, which had turned their backs on the Eurobike, want to make their own trade fair in Cologne from next year.

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The German Bicycle Industry Association (ZIV) plans to launch a new leading trade fair in Cologne. This opens the door to competition with Eurobike. Meanwhile, many bicycle manufacturers have long since shifted their focus.

MTB-News.de

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A few days before the start of the world's leading bicycle trade fair Eurobike, the industry is announcing its own competition event with the big players. Already in September 2027, the new international bicycle trade fair on the Rhine will take place with the "towards tomorrow – European Bike Show". And already in autumn 2026, there will be a kick-off event. [toc] Competition from the industry for the Eurobike This news should hit the organizer…

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aachener-zeitung.de

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aachener-zeitung.de

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In 2027, the "towards tomorrow – European Bike Show" will launch a new bicycle trade fair in Cologne. The industry relies on fresh impulses and competition from the established Eurobike.