US EditionTrump on Sydney Sweeney controversy: If she’s Republican ‘I think her ad is fantastic’
UNITED STATES, AUG 4 – President Trump praised Sydney Sweeney's American Eagle jeans ad after learning she is a registered Republican in Florida, with the brand's stock rising 15% following his endorsement.
- On Monday, August 4, 2025, President Donald Trump praised Sydney Sweeney’s American Eagle campaign via Truth Social, calling it the 'HOTTEST' ad out there.
- On July 23, 2025, American Eagle’s `Great Jeans` campaign launched, with critics alleging it evoked eugenics, a discredited belief system, sparking social media backlash.
- American Eagle stock surged more than 15% after Trump's post and later surged by 15% following his praise on Truth Social, CNBC reported.
- American Eagle said Saturday that the ad campaign 'is and always was about the jeans' despite criticism likening it to 'Nazi propaganda' and a 'racialized dog whistle' on Friday.
- American Eagle forecasts a 5% revenue decline and 3% decrease in comparable sales this quarter, with overall shares down more than 27% year-to-date, leaving long-term outlook uncertain.
252 Articles
252 Articles
Maybe Sydney Sweeney Is Exactly Who She Appears To Be
Unpacking Sydney Sweeney — a reported Republican and MAGA's new it girl — and her American Eagle ad controversy. Is Sweeney simply caught in the crosshairs of the culture war? Or is she courting outrage and engagement like the industry is her algorithm?
The American actress has her card in the Republican Party and creates controversy with an "anti-woke" advertisement. No more was needed to seduce the president of the United States.
Donald Trump takes dig at Taylor Swift, praises Sydney Sweeney
United States president Donald Trump approved of “Republican” Sydney Sweeney’s controversial jeans advertisement, while slamming “woke” campaigns and even singer Taylor Swift. The American actress’ “Sydney Sweeney Has Great Genes” campaign with American Eagle jeans recently drew backlash, after it used a play on the words “jeans” and “genes.” This was criticized for supposedly endorsing Western beauty standards and eugenics, a belief that human …
By a slogan playing on the ambiguity, in English, between the words genes and jeans, "Sydney Sweeney has great jeans", the successful actress triggered the controversy. Some accused of promoting eugenics, while the American president stole from the company's rescue, resulting in an increase in the price on the stock exchange.
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- 39% of the sources lean Right
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