Topshop launches standalone website in Ireland

Topshop launches online in Ireland amid growing demand

Topshop has officially launched an independent Irish website, giving customers in Ireland direct access to the brand as opposed to shopping through ASOS. Irish customers provide one of the brand’s most engaged markets outside of the UK, with over 50,000 customers last year, providing a major growth opportunity. ASOS has found Irish customers to shop more frequently and have a higher overall spend per transaction, with trousers among the top sell…

TopShop.com launches in Ireland as ASOS pushes EU expansion - InternetRetailing

TopShop.com has launched in Ireland, five years after all its high street stores in the UK and Ireland were closed. Now owned by ASOS, and powered by Shopify, TopShop.com is live across 24 EU countries. Ireland is a key market for it, with more than 50,000 Irish customers shopping the brand last year. ASOS says that Irish customers shop more frequently and spend more per transaction. Michelle Wilson, managing director, Topshop and Topman, said: …

Topshop launches standalone website in Ireland

Topshop has launched its own standalone website in Ireland as it expands its direct-to-consumer push across Europe. The move gives Irish shoppers access to the fashion brand’s full collections through Topshop.com and takes its dedicated ecommerce platform to 24 EU nations. More than 50,000 Irish customers bought Topshop through Asos last year, making Ireland one of the brand’s most engaged markets outside the UK. Asos said shoppers in the countr…