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Tim Hortons partners with actor Ryan Reynolds on breakfast boxes

  • On Monday, Tim Hortons launched scrambled egg boxes featuring actor Ryan Reynolds in the U.S. And Canada to promote a new breakfast offering.
  • The launch follows Tim Hortons' plan to attract new customers by leveraging Reynolds' appeal and breakfast preferences similar to his family meals at home.
  • Reynolds enthusiastically enjoyed the breakfast boxes while participating in the production of commercials for television and social media created by his company, Maximum Effort.
  • Hope Bagozzi, Tim Hortons' chief marketing officer, shared that the chef had difficulty keeping pace with Ryan Reynolds' enthusiastic consumption during filming, and described the collaboration as fully justified and valuable for the brand.
  • The campaign aims to draw Reynolds' fans to Tim Hortons and may intensify market competition as the company prepares a second phase of this celebrity partnership.
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36 Articles

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1
St Catharines StandardSt Catharines Standard
+6 Reposted by 6 other sources
Lean Left

Tim Hortons and Ryan Reynolds launch new breakfast menu item across Canada and fans are reacting

Ryan's Scrambled Eggs are your opportunity to eat breakfast just like a celebrity.

·Welland, Canada
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The Globe & MailThe Globe & Mail
+20 Reposted by 20 other sources
Center

Tim Hortons partners with actor Ryan Reynolds on breakfast boxes

The boxes developed by the Vancouver-born star of Deadpool come in bacon or sausage varieties and include two scrambled eggs, hash browns and chipotle sauce

·Canada
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The Hamilton Spectator broke the news in Hamilton, Canada on Monday, May 5, 2025.
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