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This Shake Shack Exec's Family Didn't Believe Hers Was a 'Real Job.' Here's How She's Bringing Innovation to the Brand.

Summary by Entrepreneur
Steph So discusses how she blends hospitality with technology, why curiosity drives her decisions and how Shake Shack keeps innovating without losing its soul.

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This Shake Shack Exec's Family Didn't Believe Hers Was a 'Real Job.' Here's How She's Bringing Innovation to the Brand.

Steph So discusses how she blends hospitality with technology, why curiosity drives her decisions and how Shake Shack keeps innovating without losing its soul.

·San Francisco, United States
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Entrepreneur broke the news in San Francisco, United States on Tuesday, December 23, 2025.
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