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The ‘glass skin’ Korean beauty trend has risks, experts warn
A new study found nearly 95% of viral videos carried misleading claims, while dermatologists said complex routines can damage skin barriers.
- New research presented Sept. 29 at the European Academy of Dermatology and Venereology Congress 2026 found that nearly 95% of viral 'glass skin' videos contain misleading claims. The study analyzed 38 videos for dermatological advice and safety information.
- Produced by influencers rather than medical experts, the videos often promote complex, multi-step routines. Dr. Mona Gohara, a Yale School of Medicine dermatologist, noted it 'should not be a shock' that safety information is omitted since no dermatologists created them.
- About 45% of videos recommend combining active ingredients without safety advice; Greta Costioli, once the 'glass skin girl' on TikTok, experienced adverse reactions from such extensive routines. Her skin barrier damage appeared as small red bumps that worsened with continued use.
- Dermatologists warn that the 'glass skin' look is often unrealistic and routines may not suit all skin types. Korean American dermatologist Dr. Jane Yoo emphasizes that patients do not need complex regimens to maintain healthy, glowing skin.
- Experts recommend a simpler approach: gentle cleanser, moisturizer, and SPF 30 daily. 'You can pursue the glow while taking care of the skin beneath it,' Gohara said, prioritizing skin health over viral trends.
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5 Articles
The 'glass skin' Korean beauty trend has risks, experts warn
Greta Costioli was once known as the "glass skin girl" on TikTok. Following the Korean beauty trend, Costioli would layer on product after product — toners, serums, essences and moisturizers — in pursuit of an ultra-dewy complexion.
·Sacramento, United States
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Total News Sources5
Leaning Left1Leaning Right0Center4Last UpdatedBias Distribution80% Center
Bias Distribution
- 80% of the sources are Center
80% Center
L 20%
C 80%
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