First New Sunscreen Type in 25 Years Has Arrived on US Store Shelves
The ingredient offers broad UVA and UVB protection in one formula, and the FDA says it has decades of safety data and minimal skin absorption.
- For the first time in over 25 years, the Food and Drug Administration approved bemotrizinol, or BEMT, a new chemical sunscreen now reaching store shelves from manufacturers like Neutrogena.
- Dermatologists say BEMT fills a market gap by providing broad-spectrum protection without white streaking common in mineral sunscreens, while resisting the breakdown issues plaguing older chemicals like avobenzone.
- The FDA reviewed safety studies in more than 500 patients conducted by Dutch manufacturer DSM Nutritional Products, designating BEMT as "generally recognized as safe and effective" due to minimal skin penetration.
- Last month, the FDA revoked approval of oxybenzone after finding it absorbed into the bloodstream—a problem BEMT avoids. European regulators cite "limited evidence of environmental toxicity," though longer-term research continues.
- Dr. Jennifer Stein of NYU Langone Health emphasizes sunscreen is one part of a protection plan, recommending frequent reapplication and noting BEMT offers a "nice option" for those disliking traditional textures.
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107 Articles
New Sunscreen Filter Hits U.S. Shelves As Texas Melanoma Rises
A sunscreen ingredient used overseas for decades is reaching American consumers for the first time as Texas is projected to record 5,910 new invasive melanoma cases in 2026. Health and Human Services Secretary Robert F. Kennedy Jr. renewed attention to the change, calling the arrival of bemotrizinol, also known as BEMT, “another MAHA win.” The […]
Sunscreens Made With Bemotrizinol Are Now Available in the U.S.
Sunscreens made with bemotrizinol (BEMT) are starting to hit American shelves. The U.S. Food and Drug Administration (FDA) approved the new sunscreen active ingredient in June, the first such approval in two decades.e60dc2a1-f33c-4a05-9b50-8e3e8e5976292033ef94-27b9-4121-97d7-6ce235e88855 Two BEMT sunscreens from Neutrogena are now available at retailers like Walmart and Amazon, with higher-end products newly on sale at stores like Sephora.e60dc2…
The First Crop of the New and Improved Sunscreen Formulas Is Finally Here
After the FDA approved bemotrizinol for use in sunscreens this summer, U.S. brands are finally rolling out their updated formulas. Here’s everything you need to know about what’s available now.
A new sunscreen type for Americans hits store shelves
For the first time in more than a quarter-century, Americans have a new option when shopping for sunscreen: a skin-protecting chemical that’s long been a go-to option in Europe and other parts of the world.
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