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Published 2 months ago

The Emma Raducanu effect: how she became the muse of brands

Summary by Ground News
British tennis player Emma Raducanu is set to return to the circuit in 2024. Her rise to fame has attracted the attention of many sponsors and brands. Athlete sponsorships can have a significant impact on the success of a brand. Finding the right athlete for your brand and negotiating profitable sponsorships are key to unlocking the full potential of athlete sponsorships.

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