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The booming business of going blonde

Summary by The Daily Mississippian
Blonde specialists perform lightening treatments to two UM students. Photo courtesy:Olivia Quin At noon on Thursday before the 2024 Double Decker weekend, every chair at Oxford’s La Rousse Salon & Spa was filled. On that day, more than 40 clients walked into the salon looking for one thing: blonde touch ups. La Rousse is just one of the 22 salons in Oxford that offer coloring and bleaching services. According to a 2024 GITNUX Market Date report,…

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