The American shopping mall is being reinvented
5 Articles
5 Articles
By Auzinea Bacon, CNN American malls never died. All that needed to be done was to rethink its design. Shopping malls once housed large stores, until the convenience of e-commerce drove shoppers away and led to closures. But what attracts consumers the most is the value and immediate reward of purchases, which has led some developers to completely renew the retail experience. They are reconfiguring shopping malls so that consumers can live just …
Shopping malls were once home to large department stores, until the convenience of e-commerce attracted shoppers and led to closures. But consumers are more drawn to the value and immediate reward of purchases, leading some developers to completely redesign the retail experience. They're reconfiguring malls so that consumers can live just steps away from their favorite shopping spots or restaurants.
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