US EditionThe 2025 set-jetting hotlist: 8 locations where film tourism is about to boom | News Channel 3-12
- DataPulse Research identified eight global destinations poised for a 2025 surge in film tourism, or set-jetting, driven by popular films and series like The White Lotus and Squid Game.
- Set-Jetting has expanded significantly over recent decades, requiring locations to feature iconic, culturally impactful media and be easily accessible for mass tourism, according to Pedro Barbadillo.
- Examples show boosted tourism include Hawaii and Sicily after White Lotus Seasons 1 and 2, with the Four Seasons Domenico Palace in Sicily booked solid for six months post-release.
- Key data illustrate tourism growth: Wikipedia page views for Koh Samui surged 2,976% after White Lotus Season 3 aired there, while website visits and inquiries at related resorts increased by over 400%.
- While set-jetting presents opportunities for economic gain and attracting affluent travelers, successes vary as sustained tourist boosts depend on destinations embracing their screen-linked identity.
17 Articles
17 Articles
The 2025 set-jetting hotlist: 8 locations where film tourism is about to boom | News Channel 3-12
The 2025 set-jetting hotlist: 8 locations where film tourism may be about to boom Traveling to famous filming locations is no longer a niche trend. Twenty years ago, “The Lord of the Rings” trilogy drew tourists to New Zealand. Today, fans of “White Lotus” are flocking to the paradisiacal settings featured in the hit U.S. series. DataPulse Research reveals which destinations are poised to become must-visits for set-jetters in 2025. Lately, there…
"Jurassic World: The rebirth was mainly filmed in Thailand. (Photo: © Universal Pictures) Whether Hawaii, Sicily or Koh Samui – more and more people are traveling where their favorite series are playing. Streaming platforms are increasingly developing into digital travel catalogues. This is shown by a recent study by DataPulse Research. Especially the generation of so-called screen natives can be inspired by the so-called set-jetting – the journ…
If “The White Lotus” was in Lisbon, it would take place in this hotel. British couple Gail and Miles Curley, who had lived in Mallorca, Singapore, Madrid and London, just happened to stop by to see
10 World-Famous Celebrities You Didn't Know Have Kiwi Roots - Commonwealth Union
Entertainment Commonwealth Union) New Zealand may be a small nation in the South Pacific, but it’s produced a remarkable number of globally recognized figures across film, music, and entertainment. From Oscar-winning directors to international pop icons, these famous New Zealanders have captivated the world while remaining true to their Kiwi roots. Here are ten notable individuals who have significantly contributed to the global recognition of…
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