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Tesco Making 'Tiny' but 'Significant' Change in All Supermarkets

  • Tesco is replacing traditional barcodes with QR codes on 13 lines of its own-brand sausages, including Tesco Pork Sausages and British Lincolnshire Sausages, claiming a UK supermarket first.
  • This initiative aligns with a broader industry shift spearheaded by GS1, the global body for barcode standards, which has set a target for retailers and manufacturers to embrace QR codes.
  • Tesco development and change director Peter Draper called the change a "significant step forward," allowing customers to use smartphones to access nutritional content, recipes, and competitions without altering checkout procedures.
  • QR codes allow retailers to identify specific product batches during recalls instead of removing all stock, enabling stores to block affected items at checkout and reduce unnecessary food waste.
  • Anne Godfrey, chief executive of GS1, expects the move to encourage industry-wide adoption, stating the next generation of barcodes will support "a more connected, transparent future" for retail.
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Wales Online broke the news in Wales, United Kingdom on Friday, April 17, 2026.
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