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Sunbed Firms Must Not Downplay Cancer Risk, Says Watchdog

CAP says advertisers must stop claiming sunbeds are safe or improve health, and it will take swift action against breaches after 7 December.

Summary by BBC News
The advertising watchdog says they also must not make misleading claims that sunbeds can treat skin conditions or improve mental health.

4 Articles

BBC NewsBBC News
Center

Sunbed firms must not downplay cancer risk, says watchdog

The advertising watchdog says they also must not make misleading claims that sunbeds can treat skin conditions or improve mental health.

·London, United Kingdom
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The IndependentThe Independent
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The Independent (US)The Independent (US)
Lean Left

Sunbed ads face crackdown over misleading health and safety claims

The ASA previously banned five ads which made claims that sunbeds could help treat or manage conditions such as psoriasis, osteoporosis and depression

·London, United Kingdom
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Evening StandardEvening Standard
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Ads for sunbeds must not claim they are ‘safe’ or can treat medical conditions

The NHS warns that the UV rays given out by sunbeds increase the risk of developing skin cancer.

·London, United Kingdom
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Evening Standard broke the news in London, United Kingdom on Thursday, November 12, 2026.
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