One hundred percent of the units sold in five and a half hours. That was the result of Cadro, a studio apartment development by Maxi in Uberlândia (MG): sales opened at 8 am and, by 1:30 pm, there were no more units available, in a launch that totaled R$ 76 million in sales, an average of R$ 13.8 million per hour.
The result comes at a heated moment for the sector. According to the Brazilian Chamber of the Construction Industry (CBIC), Brazil re…
One hundred percent of the units sold in five and a half hours. That was the result of Cadro, a studio apartment development by Maxi in Uberlândia (MG): sales opened at 8 am and, by 1:30 pm, there were no more units available, in a launch that totaled R$ 76 million in sales, an average of R$ 13.8 million per hour.
The result comes at a heated moment for the sector. According to the Brazilian Chamber of the Construction Industry (CBIC), Brazil re…