Stella Artois Will Become the Beer Partner of the UEFA Champions League From July 2027.
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6 Articles
Stella Artois will become the official beer partner of the UEFA Champions League, Europa League, and Conference League starting in July 2027. AB InBev announced this. Former footballer David Beckham, the global face and ambassador of Stella Artois, announced the news in a video during a meeting with investors.
Belgian brewery already sponsors tennis tournaments such as Wimbledon and Roland Garros
Stella Artois, brand of AB InBev, will be the official beer of the League of Champions of the Uefa from 2027, replacing Heineken. The change closes a partnership that began in 1994 and that will be closed in August 2027. The definition of the brand was announced on 3rd Friday (22.set.2026), during the Capital Markets Day of AB InBev, according to information from the Dutch newspaper Telegraaf. Former player David Beckham participated in the pres…
Premium Belgian beer was chosen by AB Inbev and will also be present in the Europa League and the Conference League, with David Beckham as a propaganda boy The post Stella Artois is the new official beer of the Champions League apareceu primeiro em Machine do Sport.
The brand will become a beer partner in three European competitions as early as July 2027. A new step in its international strategy. ...
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