US EditionStarbucks doesn’t want to be on every street in New York and Los Angeles anymore
Starbucks plans to renovate about 1,000 stores and shift toward suburban drive-throughs amid $1 billion restructuring and closures of 400 urban locations.
- On Monday, Starbucks said it will close roughly 400 stores nationwide as part of a $1 billion restructuring plan, focusing on major metros including New York City, Los Angeles, and Chicago.
- Amid stagnating sales and a 6% share drop this year, Brian Niccol, CEO hired last year from Chipotle, is repositioning Starbucks as a third place and reducing adjacent stores.
- After reviewing over 18,000 locations, the company closed underperforming stores including 42 closures in New York City and more than 20 in Los Angeles this year.
- The company is expanding suburban drive-throughs in suburbia with lower costs and ended its open hangout and restroom policy this year, citing safety concerns including public restroom use.
- Plans for 2026 include opening and remodeling stores in major metros including New York and Los Angeles with refreshed designs and elevated experiences, as Starbucks targets 18,000 stores over the next year, CEO Brian Niccol said.
28 Articles
28 Articles
Beijing Competitor Luckin Coffee Gobbles Up New York Leases After Starbucks Closes Locations
New York City's coffee wars have entered a ruthless new phase, marking a stunning reversal of fortune for the incumbent heavyweight. The familiar green mermaid has owned Manhattan's street corners for decades, but her grip on the city is finally starting to loosen. As Starbucks quietly retreats by boarding up windows and vacating prime real estate, a fast-moving rival from Beijing is waiting in the wings to take over that space. Luckin Coffee is…
Starbucks, the famous mermaid coffee, changes its strategy. In 2026 it will close 400 of its stores in the United States. Starbucks has realized the mistake he has been making in recent years. Saturating the United States with coffee shops is counterproductive. Starbucks confirms plan to close stores in the United States in 2026Brian Niccol, CEO of Starbucks, has a restructuring plan for the chain with a view to 2026. He no longer wants the bran…
Exclusive | Beijing-based Luckin Coffee eyes Starbucks’ shuttered NYC stores — as even more could be closing: sources
Starbucks could close five more New York City stores, continuing a surprise purge that began in the fall – and Beijing-based rival Luckin Coffee is eyeing the already abandoned digs, The Post has learned.
Worldwide coffee chain leader to close hundreds of locations by 2026
Starbucks will close approximately 400 stores in U.S. metropolitan areas by 2026, driven by increased competition, the rise of remote work, and higher operational costs.Dozens of locations have already shut down, including 42 stores in the New York City area and almost 20 across Los Angeles, according to a Parade report. The company has not released a complete list of specific locations slated for closure.
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