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Snap Is Betting $3.5 Billion on AR Glasses that Businesses Can Use as CEO Evan Spiegel Sees a Post-Smartphone Era

Summary by Fortune
Snap CEO Evan Spiegel says the era of the smartphone is coming to an end—with smart glasses being the future.

6 Articles

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Snap, the company behind Snapchat, is releasing the Specs this fall, a pair of glasses that display digital information over the real world. The glasses also feature an AI assistant and cost $2,195 in the United States, which is approximately €1,850.

·Kobbegem, Belgium
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PORTRAIT - The CEO of Snapchat has just launched his augmented reality glasses that will be sold this fall. It is one of his most ambitious bets.

·Paris, France
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Augmented reality, AI, video, GPS, games... the 4.0 binicles will be launched this fall

·Levallois-Perret, France
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Snapchat maker Snap is releasing the Specs this fall, glasses that display digital information over the real world. The glasses also feature an AI assistant and cost $2,195 in the United States.

·Netherlands (Kingdom of the)
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The announcement of Specs glasses by Snap has aroused a wave of unexpected reactions on the web. Beyond the technological prowess, an anatomical questioning has dominated the debates: do these massive devices distort the flag of the ear? The CEO Evan Spiegel has moreover paid the price for this persistent rumor. With a trial in ... Read more The article Do Snap's new AR glasses really bend the ears? appeared first on Fredzone.

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20 Minutes broke the news in Levallois-Perret, France on Friday, September 18, 2026.
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