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Skydance Sports Chief Gives Top Roles to Jeff Gerttula, Craig Barry

Craig Barry will lead content and Jeff Gerttula will oversee digital and strategy as Skydance reshapes its sports unit after the merger.

Summary by Variety
Warner’s sports properties are being assimilated into Skydance, but some aspects of the company’s approach to games and contests may continue. Craig Barry, a senior sports executive at Warner’s TNT Sports who helped cultivate a creative approach to rights and formats, has been named chief content officer at Skydance’s global sports group, which on Thursday […]

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Variety broke the news in Los Angeles, United States on Thursday, October 29, 2026.
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